Ticles I highly recommend this book Get it Read it A good collection of the Heath brothers articles from Fast Company If ou enjoyed Made to Stick or Switch ou will likely enjoy this as well I like their writing style and tone However I Ran Into My Usual Issue I ran into my usual issue these sorts of booksif ou are going to publish an anthology can Karsh Portfolio you do something with it There is nothing new other than 1 article Could the authors have commented on the articles now that time had passed Maybe expand on a few concepts or show how their opinions may have changed over time I would have liked something That said I still think the articles are well done and am looking forward to passing this book on to my high schooler A budding businessman I think this collection will help him explore some new concepts This was a free audiobook download I m so glad I got it because it was concise engaging informative and with real life applications from most of the lessons My mom loves NPR and this has that vibe plus it was free I ll definitely be sharing this with others I can t recommend the Heath brothers enough for their thoughtful and insightful analyses they re sense of humor is a nice touch too After buying this book from the Kindle store many months ago I enjoyed finally reading it From the title I thought it was going to be about Apple and other start ups and what it really takes such as connections and money to be successful at starting a company The first chapter is about that and it is about whoou know and the knowledge Before Atlantis you have going intoour business However the title only covers the first chapter The rest of the Books Covers About 15 Other covers about 15 other from mutual funds to how The Gypsy Wisdom Spellbook your gut makesou think to grit I like the fact that I could easily read a chapter or two in a short period put the book down and then pick it up a few days later without needing to worry where I left off. Tatistic” • Why the “Next Big Thing” often isn’t “The Future Fails Again” • Why ou may someday pay 300 for a pair of socks “The Inevitability of 300 Socks” • And 12 others Punchy entertaining and full of unexpected insights the collection is the perfect companion for a short flight or a long meeti. Epreneurs alike It is a short book so good reading I A couple of hours Free well written read what do ou want It s funny uick thought provoking too You want Then spend a few minutes listening to it Seriously if The Destruction of Jerusalem An Absolute and Irresistible Proof of the Divine Origin of Christianity you listen to audio books of any genreou need to give this one a try YOU LL FIND SOMETHING WORTHWHILETHERE WERE OVER A DOZEN ll find something worthwhileThere were over a dozen segments each under 10 minutes long the best of their columns They had a
Lot Of Good Information A of good information a sense of humor that drew me in no matter what the subject there are a wide range of those Some were obvious to me For instance the piece called Grit In this day age of instant gratification people forget that complex problems often don t have an instant brilliant fix They often take painstaking effort to chip away at the issue until it becomes manageable much less fixed if that is even possible Hardly news to me since I was born on own a farm but their examples were a couple of modern issues that will make the point clear to anyoneThey had a uirky interesting way of looking at things too Think Outside The Box has become a gag worthy phrase but their take on it is new improved They contend that such thinking is simply chaos so we need to get a new box to think in That makes sense their examples hammer their point homeSince I m not an executive their other books don t seem to really be up my alley but I may listen to another anyway Yeah they re that goodCheck out their website Great collection of essays I have read the other two books by the Heath brother and really enjoyed them I regularly work on making Switch part of my daily life by integrating the language and the tactics in order to make a change This collection of articles gave me a lot to think about I had to stop a couple of times and add tasks to my to do list and even made notes in Evernote to make sure I didn t forget ideas I got from these great ar. Kle some of the most and least important issues in the modern business world • Why Three Cups of Tea you should never buy another mutual fund “The Horror of Mutual Funds” • Whyour gut may be ethical than our brain “In Defense of Feelings” • How to communicate with numbers in a way that changes decisions “The Gripping This is a collection of their favorite columns they wrote for Fast Company
MAGAZINE FROM 2007 TO 2011I HAVEfrom 2007 to 2011I have say I Had No Idea What had no idea what was getting Another how to book A book about someone s so called deep intellectual thoughts on the way things should be Nope I really liked this audio bookThis was a what ou need to make All God's Children Are Lost but Only a Few Can Play the Piano Finding a Life That Is Truly Your Own your business grow and be successful though common sense and mostly over looked philos A short and fun book to read that puts some bold ideas forth Not all of them may be usefull to everyone but still the short length and price tag which is free guarranties a read You can download the book for free from the authors website Eye opening and thought provoking collection of essays written in a fun to read style I ll definitely read from Chip and Dan Heath My favorite essays were The Horror of Mutual Funds after reading this I immediately looked at my 401k and changed my future investments to an index fund From the Annals of Unlikely Must See Compliance Videos this inspired me to think of ways to improve our boring safety meetings at work The Curse of Incentives I love stories about how upper management screws up and Get Back in the Box having contraints can actually makeou creative than if ou just start with a blank page This was a really interesting collection of previously published web articles While the focus was on business the principals were always applicable to life on a larger scale It would be an excellent book club pick It was a uick interesting read with lots of discussion possibilities It is a bit old book but the ideas are still uite relevant The book itself is a compilation of blog posts so the chapters are not tightly coupled to a theme For that matter the title of the book doesn t seem to fit well on many chaptersHowever despite some of these issues it is a good reading for business leaders product builders and entr. From Chip and Dan Heath the bestselling authors of Switch and Made to Stick comes The Myth of the Garage And Other Minor Surprises a collection of the authors’ best columns for Fast Company magazine 16 pieces in all plus a previously unpublished piece entitled “The Future Fails Again”In Myth the Heath brothers tac.